Junior Performance Marketing Specialist at Laba in Laba Group

Online education is an area of ​​explosive startups and investment. By 2025, the global volume of EdTech will amount to more than $400 billion.

We, the Laba Group team, started 8 years ago - and are already EdTech leaders in Ukraine.

p>In 2020, we entered the European market, and now we are actively working on projects in Ukraine, Poland, Romania, Turkey, Hungary and the Czech Republic.

Brief about us:

• in 2015, the first master class was launched in Kyiv
• in 2020, offices were opened in 5 European countries
• we are leading the online education market in Eastern Europe
• launched 600+ courses and taught 115,000+ students from over 50 countries
• teachers include specialists from Google, Microsoft, Netflix and Nike
• by 2025 we become EdTech-Unicorn 🦄

Natives work in each country and courses are held in local languages.

We created a strong team and became Laba, about which is written in Forbes and Harvard Business Review. Our next goal is to become a Unicorn company. We are growing and looking for "our" people. Therefore, our Digital Marketing department cannot do without reinforcements. We are currently looking for a proactive Junior Performance Marketing Specialist😎

What tasks await you:

• creating, managing and campaign optimization (Meta Ads)
• monitor quality (CA/non-CA) and lead value - keep it within KPIs
• communicate with producers, copywriters and designers, give them feedback on RK quality
• generate ideas to improve promotional materials

We feel connected if you have:

• a conscious desire to develop in the field of marketing
• experience of launching conversion campaigns
• experience of working with Facebook Ads Manager, Google Analytics (will be an advantage)
• analytical abilities and ability to work with data
• propose non-standard ideas, find solutions and be responsible for them
• understand marketing metrics (such as CPM, CTR, CPC, ROI, ROAS, LTV, CAC, etc. .)

We are ready to invest in you: teach you how to launch new creatives, give support from the lead and all the necessary tools for a cool result. You will have the opportunity to grow as a Senior Marketing Manager, improve your skills and influence the result of the entire department.

In addition to grandiose ambitions and cosmic goals, you will find/receive:

Our recruitment process is transparent and clear: interview with a recruiter -> test -> Zoom interview with the Head of Digital Marketing Ukraine. After that, you will receive an offer in the mail.

Now you know more about us.

And we want to know more about you: leave feedback - and develop EdTech together🚀< /strong>