Job descriptionOur company is engaged in launching online stores in the USA. Our portfolio includes 4 sites with clothing, and we are preparing for the launch of 2 more online stores with clothing and medical equipment. We are looking for a person who is professionally engaged in launching PPC advertising and, at the same time, has the necessary skills for in-depth analysis of the project and its improvements, making changes with the goal of increasing conversion. Therefore, you should combine t
Job description
Our company is engaged in launching online stores in the USA. Our portfolio includes 4 sites with clothing, and we are preparing for the launch of 2 more online stores with clothing and medical equipment. We are looking for a person who is professionally engaged in launching PPC advertising and, at the same time, has the necessary skills for in-depth analysis of the project and its improvements, making changes with the goal of increasing conversion. Therefore, you should combine the skills of a PPC specialist and a project manager.
Responsibilities: Launch and optimization of PPC advertising:
- Planning and implementation of advertising campaigns in Google Ads, Facebook Ads and other platforms.
- Account farming and support their relevance for advertising campaigns.
- Monitoring and correction of bids, analysis of keywords and ads to achieve maximum results.
Analytics and conversion improvement:
- Deep analysis of customer behavior on websites, identifying and eliminating problem areas.
- Conducting A/B testing and analyzing results for conversion path optimization.
- Using analytics data to develop recommendations to improve user experience and increase conversion.
Project management :
- Coordinating the work of a team of marketers, designers, developers and other specialists.
- Planning and monitoring the execution of tasks within the framework of projects, ensuring compliance with deadlines and budgets.< /li>
- Development and creation of technical tasks.
Requirements:
- Experience as a Digital Marketing Manager or similar at least 2 years.
- Excellent knowledge of digital marketing tools and platforms.
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- Experience with Google Analytics, Google Ads, Facebook Ads Manager and other analytical tools.
- Ability to work with a large amount of information and make decisions based on data.
Working conditions:
- Work in a dynamic team of professionals.
- Opportunity for career growth and professional development.
- Competitive salary and bonuses based on work results.
- Remote work.
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- Full time (40 hours per week)