Internet marketer in VITAGRO, Grupa kompaniy

Role, key goals of the position: Promotion of the company's business in the Internet environment; Attracting traffic to the site and social networks; Conversion of website and social network visitors into buyers and increasing the company's profit; Increasing brand recognition and, thanks to this, increasing sales; Development of a product promotion strategy /services, brands on the Internet, implementation and control over its implementation; analysis and adjustment of the strategy, depending on the reported results; Creation of advertising using traffic arbitration on paid Internet sites, conducting online advertising campaigns; Analysis of visits to the company's resources and development of measures to increase the indicators of visits to resources and visitor engagement; Control over the promotion of the company's sites; Work on increasing their visits; Analysis of the target audience of the business sites; Independent SEO-promotion of the site or control of the work of third-party employees who perform this front of work, and bringing the site to the top of search queries for certain words; Setting up sites for different gadgets, tablets, smartphones; Performing site optimization based on various systems and platforms Filling the site with unique and useful content for the target audience; Compiling technical specifications for specialized specialists: programmers, designers, PPC specialists, SMM specialists; Analysis of the market and competitors' websites; Setting up and launching RK in Google Analytics and in social networks - analysis , conclusions, recommendations; Working with contextual advertising (Google AdWords); Formation of sales funnels; Finding growth points; Compiling reports; Requirements: Be able to use professional services such as Google Analytics, Google Ads, SEMRush, Google Trends, Ahrefs, etc.; Be able to work with all possible sources of attracting traffic - search traffic, from social networks, from advertising - targeted, contextual, media, from bloggers, etc. Be able to analyze the statistics of the site and social networks, KPI; Be able to identify the most profitable advertising channels; Adjust the promotion strategy according to performance indicators: focus on content that sells and remove unprofitable channels; Be able to monitor trends and respond to them; Be able to create a portrait of the target audience based on site analysis; Understand advertising tools; Working conditions: Work schedule: Mon-Fri, 8.30 — 5:30 p.m. Work in the office Corporate mobile communication; Career growth; Professional challenges and continuous development in the profession; A decent salary level, a supervisor, a motivation system; Providing a full social package;