Internet marketer in Cifrove vidavnictvo EKSPERTUS

Eksterus digital publishing house is aUkrainian publisher of software products and specialized publications.

Our mission isinformation support for professionals in various fields. We publish specialized electronic journals, expert legal systems, software products and conduct training events for accountants, human resources, medical managers and other specialists. font-style: normal">https://expertus.media/

https://www.instagram.com/expertus.media

https://www.facebook.com/ExpertusUA
We are opening a competition for a vacant position: Internet marketer

Functional responsibilities:

• Market and competitor analysis: study market trends, competitive environment, target audience and its needs.
• Strategy development: develop a marketing strategy groups, team work plans, advertising campaigns in accordance with the needs of the target audience and commercial goals.
• Establishment of interaction: establish interaction of the team with various departments of the company, in particular with editorial offices, sales, layout, development; organize cooperation with partners and freelancers.
• Optimization of lead generation channels: choose marketing channels, tools for effective lead generation; promote the registration of new customers, ensure their path from demo access, etc. to the assigned call, payment of the bill.
• Increasing customer loyalty: increase customer loyaltysecret customers, promote subscription renewal (create advertising layouts, banners, video content, organize interactives, etc.).
• Training of sales managers: conduct training on products, new services, programs, projects; prepare scripts, letters, KP and other materials for sales.
• Sales quality control: listen to dialogues between managers and customers, monitor compliance with script logic, recommend methods of dealing with customer objections and arguments for subscription.
• Development of digital channels: develop portals, social networks and other marketing channels.
• Working with sites: work with sites directly: set up banner ads, events on portals, administer product pages, create landing pages, etc.
• Launch paid advertising: launch paid advertising in social networks and search engines.
• Checking the quality of the content: check the quality of the content of the marketing group: the relevance of the topic, compliance with the infostyle, the success of the techniques in the texts, the appropriateness of the visual solutions.
• Budget management: plan and execute the budget of the marketing group, track expenses and determine their effectiveness.
• Performance analysis: determine the results of marketing activities and their impact on sales.
• Team management: plan, organize and control the work of all members of the marketing team.

Our expectations from the candidate:

• Experience in Internet marketing for 2 years;
• Experience in forming a marketing strategy;
• Experience in forming and agreeing a content plan;
• Leadership skills and the ability to motivate a team, experience in managing a team;
• Ability to work with Google Analytics and other analytical tools;
• Skills for working with texts of varying complexity, logical thinking;
• Experience in promoting Internet products;
• Analytical abilities;
• Punctuality, attentiveness, communication, responsibility;
• Ability to learn, desire to improve.

We offer:

Competitive salary
• Official employment from the first day. Resident of Diya City. 
• Hybrid or remote work format;
• Work schedule: 5/2, from 09:00 to 18:00;
• Weekendsfor birthdays, seniority, "sick days", etc.;
• Modern office near Kontraktova Square (5-minute walk);
• Corporate library;
• Corporate training and opportunities for professional development;
• Ensuring smooth operation of the office thanks to the presence of a generator;
• A clear adaptation plan and mentor support;
• A friendly team with an atmosphere of respect and mutual assistance