Influence Marketing Manager (Warsaw) in BladeTech Agency

BladeTech Agency is a full cycle service agency for IT companies. We have deep knowledge and experience in content marketing, social networks, Internet advertising and many other aspects of digital business. We understand that to succeed in today's digital world, you need to combine the best practices of other agencies with your own unique expertise. We create solutions that really work and have been tested on our own experience. We are looking for you if: — You have experience in the legalization of advertising for bloggers for 1 year, in geo-slices, for which the manager worked; — Purchased monthly advertising for at least $1,000; — You know how to analyze the audience of bloggers and cooperate with the most influential representatives ;—You have experience in the development and execution of separate advertising campaigns for bloggers with an audience of at least 100 thousand followers (Instagram);—You have your own base of bloggers for cooperation. Your future tasks: Market analysis and selection of bloggers:—Research of current trends in the field of social media tablogging, as well as competitor analysis;— Selection of potential bloggers and influencers, whose audiences are most relevant for the promotion of the casino;—Evaluation of the effectiveness of past and current advertising campaigns of bloggers and determination of their influence on the target audience. Interaction and negotiations:—Negotiations with bloggers and agents regarding the terms of advertising contracts;—Discussion of campaign details, including post topics, content formats and budgets ;—Conclusion of contracts on advertising activities and monitoring of their implementation. Coordination of advertising campaigns:—Planning and coordination of the launch of advertising campaigns in accordance with approved budgets and time frames;—Collaboration with creative and marketing teams to develop content that corresponds to both the casino brand and the style of the blogger;—Monitoring and analysis of the results of advertising campaigns for evaluation their effectiveness and optimization of further measures. Compliance with regulatory requirements: — Ensuring compliance of all advertising materials with legislation and ethical standards related to gambling advertising; — Monitoring compliance with all terms of the contract and regulatory requirements on the part of bloggers during advertising campaigns. Reporting and analytics: — Collection and analysis of data on the effectiveness of campaigns, including indicators of reach, audience engagement and ROI;—Preparation of reports for management with analysis of results and proposals for improving the strategy of cooperation with influencers. Relationship development:—Maintaining and developing long-term relationships with key bloggers and influencers to ensure reliable partnerships;—Regular communication with bloggers to discuss opportunities for improving cooperation and needs. Working conditions:—Convenient work format—office in Warsaw;—Flexible work schedule;—Teambuildings, meetings, and corporates;—Benefits system that will surprise you;—Professional and career growth for the head of the department.