Head of User Acquisition (remote) in Applica Agency

About UsHi, we’re Applica— the mobile growth partner working with the teams behind leading apps like Loona, Fabulous, Fitonomy, Freeletics, Drops, and many others 👋Weare onamission tobecome the world’s leading growth partner for digital app owners.Why isworking atApplica even better than ataproduct company?Generally, people prefer working inproduct companies over outsourcing ones.Webelieve Applica isaunique type ofproduct company that distinguishes itself even more from typical product companies inthe following ways:—You gain access tohypothesis testing ataspeed and volume three tofive times faster than inatypical product company. How isthis possible? You won’t bebogged down bymundane tasks such asendless meetings and planning. Your focus will primarily beoncreating hypotheses, testing analytics and user research insights, and scaling accounts.—Wemanage multiple products simultaneously, mostly world-class startups, ensuring that you are never bored and have the opportunity togain profound experience invarious domains.—Wetackle only the most challenging issues for our products. Imagineus asMcKinsey inthe world ofmobile consumer apps.About the RoleWe’re looking for anexperienced User Acquisition Manager with team lead experience who wants tomake the next career step.We’re looking for aperson that:—ambitious enough toscale our budgets to$1ml/ month and higher acquisition from in3Xtimes astonishing experience inscaling consumer apps;—experienced enough toapply strategies for different categories and product stages;—curious enough toanalyze and optimize our approach and processes within the User Acquisition department.Key Tasks with hands-on work?—Execute campaign creation &management onthe biggest paid advertising platforms (Facebook, Google, TikTok, Snapchat, etc.)—Compile &analyze acquired data;—Perform competitor research toimprove clients’ performance;—Participation indiscussions and brainstorms ofnew ideas for different mobile productsKey Tasks asthe Head ofUA?—Manage, train, and scale the User Acquisition Team;—Collaborate with creative and product team;—Build relationships with the main stakeholders ofeach project;—Keep track ofand performance ofkey performance metrics (CPA, ROI, AdSpend)—Look for new platforms and strategies toscale;Skills and experience?—Experience executing positive ROI campaigns ofover $1m per year for subscription-based apps;—3+years ofexperience inMedia Buying/ User Acquisition;—Mobile Apps experience inthe Tier-1market;—Operate efficiently inGoogle Sheets/ BI;—Upper-Intermediate English (min. B2);—MMP &SKAN experience (setup, tracking);—Strategic thinking and approach;—Entrepreneurial spirit, willingness totake risks, and desire todevelopWhat doweoffer?—Ability towork with world-class products. Our clients are reaching top positions intheir categories onthe App Store and Google Play;—Remote work ispossible. Flexible schedule, no9to5. Premium-class office space inLviv;—Team ofprofessionals. International experts from the best apps inthe industry;—The versatility ofprojects. Mobile apps from such categories asMeditation, Health&Fitness, Education, Entertainment, etc;—Minimum bureaucracy, people management, and 0useless meetings;—Above market salary with performance bonus;—Competitive salary with performance bonus.What your typical day will look like?—Deep dives into analytics and user segmentation.—Competitors’ research.—Hypothesis generation, ideation.—Collaboration with Marketing and creative production teams.—Occasional presentations tostakeholders.—Strategizing and goals for the projectContactus ifyou:—Efficient (able tofind ways todotasks quicker);—Keen tolearn;—Attentive;—Able toprovide own insights/ideas.Apply for the jobDoyou want tojoin our team and 10X your career? Then we’d love tohear about you!