Position description: Manager responsible for building and operating a team for purchasing traffic, operating advertising cabinets and campaigns in mobile applications (App Store & Google Play). The key task is the effective purchase of traffic in advertising campaigns with the achievement of set KPIs.
Responsibilities:
- Monitor and be accountable for the team's achievement of key metrics (CPA, ROI, and others).
- Build key traffic acquisition channels (Meta, Google, TikTok, Unity, etc.).
- Plan, configure and launch new campaigns in key traffic acquisition channels.
- Assist in hiring, training, management and team development (performance marketing, creative managers and production team).
- Generate hypotheses to improve the effectiveness of new user acquisition and scaling.
Requirements:
- Previous work experience with UA (required) at least 3 years in a similar position, 1 year of which – in managerial positions.
- Fluent English (required), no lower than Upper Intermediate.
- Previous experience with mobile applications (required).
- Skills in budget management, forecasting and achieving monthly spend, CPA, LTV and ROI targets across all marketing areas.
- Analytical mindset.
< /ul>Experience:
- Worldwide traffic buying operations, with six-figure budgets and above will be a plus.
- Deep practical experience of engaging users through Google, TikTok, Meta.
- Experience in purchasing traffic in mobile games.
What we offer: strong>
- Paid vacation of 24 calendar days.
- Paid sick leave.
- Compensation of 50% of the cost of training in the specialty.
- Comfortable and modern office.
- Friendly team.