Lyudskiy Faktor / Human Factor
The service that opens access to global shopping and makes international orders simple and convenient is looking for a Head of Marketing Primary tasksAnalysis of the market, competitors and client segmentsFormation of target audiences and effective communication channelsBuilding and development of a marketing teamPlanning and implementation of marketing activitiesManagement of content, social networks and digital presenceDevelopment and SEO / PPC / SMM optimizationMarketing analytics, unit econo
The service that opens access to global shopping and makes international orders simple and convenient is looking for a Head of Marketing
Primary tasks
- Analysis of the market, competitors and client segments
- Formation of target audiences and effective communication channels
- Building and development of a marketing team
- Planning and implementation of marketing activities
- Management of content, social networks and digital presence
- Development and SEO / PPC / SMM optimization
- Marketing analytics, unit economics, performance evaluation and ROI
- Close cooperation with the product team and internal stakeholders
- Management of contractors and agencies
Profile candidate
- 5+ years of experience in digital marketing
- Experience with B2C and B2B products
- Strong expertise in analytics, unit economics, performance approaches
- English language - Upper-Intermediate or above
- Would be an advantage: experience in logistics or international e-commerce; implemented cases of loyalty/referral programs
- Personal qualities: proactive, results-oriented, strong communication skills, structural thinking, creativity, focus on client success
The company offers
- Competitive salary
- Official employment and health insurance
- Flexible work format