Vodafone Ukraine is a world-class company that occupies a leading position in the field of technology and telecommunications , introduces innovations in all areas of activity. Every day we work on the implementation of ambitious projects. That is why Vodafone Ukraine is looking for a Head of Direction who will lead a new direction of business and implement its full launch.Responsibilities:Coordination, development and implementation of the company's Digital strategyPromotion of applications, B2C
Vodafone Ukraine is a world-class company that occupies a leading position in the field of technology and telecommunications , introduces innovations in all areas of activity. Every day we work on the implementation of ambitious projects. That is why Vodafone Ukraine is looking for a Head of Direction who will lead a new direction of business and implement its full launch.
Responsibilities:
- Coordination, development and implementation of the company's Digital strategy
- Promotion of applications, B2C and B2B products, launching outreach and lead generation campaigns
- Monitoring the performance of target media indicators according to the agreed media plan
- Interaction and communication with contractors and internal functions of the company to create and launch of advertising campaigns in Digital
- Analysis of the effectiveness of conducting Digital campaigns, activity of categories, monitoring and implementation of trends
- Development of recommendations for improving the effectiveness of Digital campaigns
- Budgeting , control of the use of the marketing budget of the Digital direction
- Management of the Digital communication & production team
Requirements:
- Experience in Digital marketing from 5 years in a large company with an intensive cycle of launching promotions or new products to the market
- Understanding the role of Digital in the ecosystem of brand/product promotion< /li>
- Experience in developing a brand/product promotion strategy in Digital
- Knowledge of tools (features and rules) of brand/product promotion in Digital
- Experience in working with Google Ads and Google Search , DV360, Meta Ads Manager, TikTok, LinkedIn and with OTT services
- Experience with Google Tag Manager, Google Analytics, Looker Studio
- Experience in promoting applications, B2C, B2B products and work with outreach and lead generation campaigns
- A confident user of MS Office (PowerPoint; Excel)
- Basic knowledge in SEO, ASO, SMM
- High analytical skills, ability to work with large amounts of information
- Availability of management experience
- High level of communication skills
- Understanding of Agile principles (Scrum, Kanban, etc.) and experience of their application in practical projects< /li>
- Systematic, high result orientation, stress resistance
- Excellent presentation skills and experience in preparing presentations
- Higher education (economics, marketing)
We offer:
- A team of like-minded people, transparency of decisions and openness in communication
- Official employment, social guarantees
- Flexible work schedule and remote working days
< li>31 calendar days of vacation- Corporate medical insurance and wellness
- Free mobile communication
- Affordable tariff plan from Vodafonefor the family
- Professional training at the expense of the employer
- Active corporate life
If you are interested in this position, send us your resume with salary expectations.