Head of Operation Marketing in First.ua

Are you looking for a cool place among professionals, where the work is fun and the atmosphere is great? 😎Then First is for you. We develop an open and honest gaming business where people drive everything. We have a license and a desire to change the online gaming market in Ukraine. Because gaming is a hobby, and you can't be ashamed of a hobby! Then go to the vacancy! 👇What to do:- Development and implementation of a marketing strategy to achieve business goals;- In accordance with the chosen strategy for determining target sources, implementation of effective and informative marketing campaigns in various media channels;- Forecasting processes, budgeting of companies, constant control of return on investment, control and providing reporting to achieve KPIs and goals; - Management of Media Buying, Affiliate, SEO, SMM teams to achieve common KPIs; - Development of the marketing plan of the department and control of its daily implementation; - Development of terms and models of the affiliate program; - Audience analysis, optimization, improvement of advertising campaign indicators (ROI, ROAS, CPA, CPI, LTV, ARPU, RPI), reporting, budget management;- Analysis, customization and optimization of user funnels;- Achievement of marketing goals in all markets measured by CAC, FTDs, LTV . This includes expanding the existing partner base, creating better deals and/or attracting new partners; - Development and coordination of advertising campaigns, PR and other marketing activities across channels; - Development of the company's communication strategy, conducting any necessary research; - Writing technical tasks and implementation of gamification mechanisms in projects; - Participation in negotiation processes with partners in order to increase profitability; - Support and development of business with new and existing partners; - Participation in international conferences, forums, in order to promote the company brand; - Control and support of financial reporting; What about you:- 2+ years of experience in the position of CMO in the gambling niche;- Experienced user of analytical tools: Search Console, Google Analytics and similar web applications;- Deep technical understanding of tracking implementation;- Flexibility, organization, proactivity;- English language — Intermediate and higher; What about us:- We love two, so expect invitations to parties, teambuildings and corporates;- We love the office, so we work from it — but for joy, because we create a prominent atmosphere;- We love animals, so there are a lot of furries in the office, and you bring them; - We like to be first, so we learn - and we will teach you; - We like to rest, that's why we have unlimited vacation. First is a place where people come first. Come to us and make sure from the first day 🔥