Facebook Media Buyer in Hantix

The main mission is to scale Facebook/Instagram ad campaigns with high budgets, work with creatives and analytics for consistent ROI | ROAS | ROMI

This is a role for a specialist with deep experience in FB Ads who understands the ins and outs of attribution, anti-detection infrastructure and optimization of large campaigns.

Key tasks

• Launching, optimizing and scaling Facebook Ads campaigns
• Creative development and testing, split tests, results analytics.
• Working with large budgets (from $50k+/month).
• Funnel management: CTR > CR > CPL > CPA > ROI | ROAS
• Use of trackers
• Working with anti-detect browsers
• Interaction with creative and analytical teams for quick integrations.

Expected results (Valuable Final Product)

• A steady stream of quality FTDs from Facebook Ads.
• ROI-positive campaigns ready to scale.
• A proven strategy for testing and optimizing creatives.
• Transparent reporting on budgets and key metrics.

Candidate's first tasks

• Launch campaigns in the first week and reach target KPIs (CPL, CPA) within 2-3 weeks.
• Conduct an audit of existing campaigns and prepare a roadmap for 1-2 months.
• Output at least 2 offers in ROI+ during the trial period.
• Form a base of creatives and a systematic test process.

Goals of the trial period:

• Achieving ROI+ on stable campaigns.
• Developed scaling strategy.
• Building a working pool of accounts, creatives and pages.

Candidate requirements:

• 2-3+ years of Facebook experience Ads.
• Experience with budgets from $50k-100k+/month.
• Expertise in campaign structure (CBO vs ABO, adsets budget, optimization rules).
• Understanding attribution, trackers (Voluum, Binom, Keitaro), pixels.
• Practice with anti-detection browsers
• Experience output of offers in stable ROI+.
• English/Ukrainian at a level sufficient to work with accounts and materials.

Nice to have:

• Work experience with TikTok Ads, Google UAC, Telegram Ads.
• Own scaling cases to $100k+/month.

Personal competencies:

• Orientation on results and ROAS
• Strong analytical and optimization skills.
• Creativity and rapid testing of new hypotheses.
• Resilience in working with blockages and high competition.
• Leadership qualities - willingness to lead a team of media buyers in the future.

Write for details in Telegram - Julia_Hantix