Email Marketing Specialist in Inqud

Job DescriptionAs the Email Marketing Specialist, you'll be a key player in crafting and executing strategic email campaigns that drive customer engagement and achieve our marketing objectives.We're looking for someone passionate about email marketing and eager to make a significant contribution to our team's success!What you’ll do:- Develop and execute strategic email marketing campaigns based on market trends and best practices.- Analyze data and report on campaign performance to optimize future efforts.- Manage the email marketing workflow, including creating new workflows, adjusting existing ones, and finalizing prepared emails for launch.- Grow and nurture the email subscriber base through targeted strategies.- Segment the audience to develop special offers and personalized marketing emails (1-2 per month).- Craft compelling email content (text, design, and layout) to drive engagement.- Ensure the smooth operation of the email marketing system.Select and configure a sender platform.- Integrate the email marketing system with GA (app.inqud.com) and CRM for comprehensive data analysis.- Connect Linkedin and Twitter subscriptions to expand reach.- Prepare monthly reports on email marketing results to measure success and inform future strategies.Qualifications:- Solid experience in email marketing or a related field (e.g., digital marketing, content marketing).- English-Upper-Intermediate.- Strong analytical skills to interpret email marketing data and identify areas for improvement.- Manage multiple email marketing campaigns simultaneously and meet deadlines.- Knowledge of marketing automation tools and workflows to create and manage automated email campaigns.- Basic knowledge of email design principles to create visually appealing layouts.- Strong communication and interpersonal skills to collaborate effectively with various teams (design, marketing, sales).- Experience with A/B testing.