Email marketing specialist in Yesim

International product IT company Yesim is looking for an enthusiastic

E-mail marketing spesialist to join our team, who will be responsible for the international market, with experience in B2C (App/Web), B2B.

Yesim is a product company and an ambitious international project that provides first-class mobile internet for corporate and private travellers. We work in 136 countries around the world.

We expect you to have the following skills and experience:

• Creation and management of email and push chains in English and Russian languages, experience in implementation of multi-linguality, understanding of the feasibility of multilingualisation.
• Independent creation, layout and customisation of templates for sending emails in mailing list builders.
• Monitoring and analysing statistics of sent mailing chains (opens, clicks, conversions and other indicators).
• Development of new mailing chains in accordance with the company’s requirements and clients' needs.
• Adjusting and keeping current chains up to date.
• Analysis of email metrics (SR, DR, OR, CTR, CTOR, CR ect.)
• A/B tests
• Creating tasks for copywriters, designers and developers

Qualifications:

• 3+ years of experience in e-mail marketing (international market)
• experience in settings launching e-mail and push campaigns with a focus on raising the level of Retention
• Experience with email distribution platforms (such as Mailchimp, SendGrid, Constant Contact, GetResponse, ActiveCampaign or others).
• English level not lower than B2-C1
• Ability to analyse data and work with analytical tools.
• Creative approach to content creation and desire to develop in the field of marketing.
• Understanding of the principles of audience segmentation and message personalisation.
• Knowledge of email deliverability best practices and working with blacklists, spam filtering systems, etc.
• Understanding of the basics of marketing strategies and their application to email and push campaigns.
• Ability to work in a team, following the rules of the process.

It will also be cool if you have:

• any European language is an advantage
• If you live in Europe, you can meet colleagues at our office in Riga.

Working conditions:

• Fully remote (can be full|part time)
• Our employees work from anywhere in the world.
• Flexible schedule.
• Horizontal structure.
• Friendly atmosphere.
• No bureaucracy, high speed of decision-making and response.
• The team’s values are based on market culture.
• The salary level is discussed with the candidate during the interview and depends on the level of competence.