Email marketer in HR Studio

A large all-Ukrainian chain of bookstores, which was one of the first to promote Ukrainian books and has been successfully following this position for over 16 years, is looking for an Email marketer to join its team.

Requirements:

• 2 years of work experience in a similar position;
• high level of practical knowledge in using eSputnik services (or Mailchimp, Klaviyo, Sendpulse , etc.) and TurboSMS (or similar), Stripo;
• knowledge of HTML, CSS will be an advantage;
• skills of drawing up a mailing list map;
• ability of audience segmentation and use of specialized services;
• literate Ukrainian written language;
• experience in writing advertising texts

Working conditions:< /p>

• work in a constantly developing book network;
• official employment in accordance with Ukrainian legislation;
• paid vacation and sick leave;
• li>work schedule - work in the office (hybrid format possible after the trial period), Mon-Fri, 9:00 - 18:00 (or 10:00 - 19:00).
• office in the city center next to Arsenalna metro station;
• special discounts

Responsibilities:

• development of communication strategies in short-term and long-term perspective;
• developing a plan for email newsletters, composing and sending letters;
• launching trigger newsletters and their optimization;
• creating and sending web-push , viber, SMS messages;
• working with the client base and its segmentation;
• developing, configuring and launching activities aimed at increasing the number of subscribers;
• conducting A /B testing;
• participation in the development of offers, promotional offers, CRO;
• conducting analysis and generating reports