In connection with active development, the Union Group of Companies invites candidates to participate in the competition for the position Email marketer.Requirements for the candidate: Experience of working with CRM systems from 2 years;< li style="font-weight: 400">Knowledge of the basics of HTML layout, skills in working with SDP platforms (MailChimp, eSputnik, GetResponse, UniSender, Klaviyo);Implementation of « from scratch" e-mail marketing in e-commerce;Conducting A/B testing, setting up s
In connection with active development, the Union Group of Companies invites candidates to participate in the competition for the position Email marketer.
Requirements for the candidate:
- Experience of working with CRM systems from 2 years;
< li style="font-weight: 400">Knowledge of the basics of HTML layout, skills in working with SDP platforms (MailChimp, eSputnik, GetResponse, UniSender, Klaviyo);- Implementation of « from scratch" e-mail marketing in e-commerce;
- Conducting A/B testing, setting up scenarios of trigger and transaction letters, developing a content plan;
- Writing texts, TK for a designer;
- Proficient in Excel.
Functional duties:
- Automation and configuration of all channels of communication with funnels (viber, email, sms, push, web, messengers and others) through 1 C and SDP platform e Sputnik ;
- Development of newsletter content. Writing, proofreading, ensuring accuracy of newsletter content and URLs;
- Organization of mailings, setting up funnels for different customer segments, hypothesis testing, A/B testing;
- Preparation of domains for lead generation, reputation control;
- Analysis of the effectiveness of mailings/communication channels according to established metrics. Comparison of mailings via e-Sputnik and GMS. Work with Google Analytics; for mailings, finding the optimal channel/funnels;
- Control, support, solving possible technical problems in configured triggers;
- Effective interaction with various departments of the Company (marketing, sales, UTZ, programmers, etc.) to improve mailings;
- Control of compliance with the mailing budget;
- Processing of customer requests for mailings.
What we offer:
- Official registration;
- Timely salary payments;
- A rich corporate life in the Union Group structure;
- A friendly team of cool and inspiring colleagues.
Choose a convenient way to respond?
- Send your resume
- Call 0800-300-160
- Write Una_bot she knows everything about us
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