Ecommerce Specialist in BAT

Direct message from the member who posted the job to BAT Alona Soare Recruiter Specialist at British American Tobacco "British American Tobacco Ukraine" is part of the "British American Tobacco" Group of companies - a leading international tobacco company whose products are sold in more than 200 countries. We strive to be the best employer, providing comfortable working conditions and development of our employees BAT UKRAINE IS LOOKING FOR: JUNIOR MANAGER OF ELECTRONIC COMMERCE FUNCTION: Marketing (Department of Marketing in the Digital Channel) LOCATION: Kyiv KEY RESPONSIBILITIES: Participation in the creation of a strategy for the development of own and partner stores e-commerce and its further implementation Ensuring the up-to-date presentation of products and services in own online stores and partner companies Ensuring the launch of new products, supporting tactical activations on own/partner e-commerce platforms Improving the conversion rate of own e-commerce platforms through constant UI/UX changes and active interaction with user engagement channels (SEO, Direct, Paid Media) Monitoring and achievement of key e-commerce indicators Regular analysis of sales and creation of a proposal to increase sales volumes Conducting campaigns aimed at increasing sales volume, conversions and growth of the client base through interaction with agencies and related functionsAnalysis of competitors, as well as other players of the e-commerce industry in order to apply best practices Ensuring integrations with third-party services necessary for the functioning of e-commerce through interaction with technical teams launching products from "scratch" Experience working effectively with a team and managing contractors Communication skills to communicate with internal and supplier teams Deep technical expertise, understanding of the principles of operation of the main CMS, e-commerce, development environments. Clear understanding of the principles and stages of the full development cycle Analytical skills to evaluate data and make decisions based on it. Ability to analyze web analytics data (e.g. GA4, Hotjar) to improve marketing and sales strategies Understanding of the customer journey and sales funnel Understanding of UI\UX, SEO principles Deep understanding of user engagement channels Ability to learn quickly and absorb large amounts of information Above average level of English THE COMPANY PROVIDES: International experience - exchange of experience with colleagues from other countriesProfessional team and opportunity for developmentCompetitive salary and annual bonusFood compensationMedical and life insuranceWellbeing programs for BATU employeesthe axis of our goal is to create a better tomorrow. This is what drives our people and our passion for innovation. See what's possible for you at BAT.• The world's best employer with 53,000 BAT employees in over 180 markets• Brands sold in over 200 markets, manufactured in 44 factories in 42 countries• Newly developed Tech Hubs create innovative opportunities for global class in 4 strategic locations• Financial Times diversity leader and International Women's Day Best Practice winners• Seal Award winner - one of the 50 most sustainable companies BELONGING, ACHIEVING, TOGETHERCollaboration, diversity and teamwork are at the heart of everything we do here, at BAT We know that cooperation with colleagues from different countries is what makes us stronger and better prepared to achieve our business goals. Come bring your difference. Show more Show less Position level Senior secondary level Type of employment Full-time Job responsibilities Management and Marketing Industries Tobacco production