E-mail marketing specialist in RIA.com

We are the Ukrainian product IT company RIA.com. We develop the well-known products AUTO.RIA, DIM.RIA, AGRO.RIA and RIA.com, which are used by millions of Ukrainians. Now we are looking for reinforcement Email marketing specialist in the product team AUTO.RIA and DIM.RIAWhat tasks need to be closed :work with audience segments: create and divide separate segments, the ability to communicate with them; create innovative ideas and hypotheses to improve the existing structure of retention tools and increase user loyalty and lifetime value; manage and optimize automatic multi-channel campaigns using email, sms, viber, app push to stimulate the attraction and retention of customers; creating and implementing a strategy; monitoring competitor activity, market analysis, using original and effective mechanics; setting and monitoring the performance of tasks by the team (designers, copywriters, development); conducting A/B testing and looking for ways to improve CR and Open Rate; interaction with the marketing manager and other departments to conduct joint campaigns, analyze the results, improve the indicators of communication materials, and also influence the stability of work. What we expect from you: more than 1 year of experience in automation campaigns (email, sms, viber, push, messengers, bots) and user adaptation campaigns , activation, retention, return and reduction of churn; ability to work with the user life cycle; skills in working with web analytics systems; ability to set technical standards for creating the necessary reports and creatives; experience in working with services for launching newsletters (Esputnik, Unisender, Sendios, SendPulse, Mailchimp); creative abilities problem-solving skills to develop innovative solutions and ideas for campaign success; attention to detail to ensure accurate and error-free campaigns; systematic and structured approach to development. Will be an advantage: basic knowledge of the SQL query language. About the interview stages: You send your CV and it hits for consideration. If the CV is selected, we will agree with you on a convenient time for communication in Google Meets. The results of the first meeting will be feedback or a test task. The final meeting with the leader of the team of the direction (we will warn you about the participants the day before). How we work at RIA.com: trust in the team first of all: no micromanagement of time trackers; we work in cross-functional teams, so everyone has an impact on the technology and product without excessive bureaucracy; we openly offer only those improvements that can be measured; we openly share feedback; we conduct a Performance Review every six months. which will guide and always support; a personal approach to professional development with the help of internal and external training; a corporate library from which you can order the necessary professional literature; the necessary equipment from the first day of work; an 8-hour working day (Mon-Fri) with a "flexible" schedule; the possibility of working remotely, in a hybrid format: an office in Vinnytsia and a comfortable office in the UNIT.City innovation park in Kyiv; paid vacation and sick leave; a bonus program for hobbies, recreation and development; parenting time (once a week); a health waiting day; compensation for learning foreign languages; services corporate doctor tapsychologistWe have a fundraising initiative "Cars for the Armed Forces", we systematically cooperate with charitable foundations and the military. We are waiting for your resume! Maybe this match will take place with you)