Director of Production Strategy in Tag

At Tag, we love what we do and pride ourselves on an authentic culture built on our core values of integrity, innovation, sustainability, growth, and accountability.We are a leading creative production and sourcing partner to brands and agencies and we have over 50 years of marketing execution experience, working with the world’s best brands. We are creative directors, graphic designers, CGI artists, writers, photographers, producers, linguists, operations experts, and account managers, coming together to deliver impactful content with craft, scale, and speed.Our marketing expertise digs deep into industry sectors and marketing channels, to help our clients stand out and sell more, everywhere.As people, we are collaborators and makers, learners, and listeners, with a strong commitment to diversity, equity and inclusion, service, and work-life harmony.Reporting to the Chief Growth Officer, the Director of Production Strategy operates at the intersection of production, media and technology. The role focuses on developing strategic production solutions for prospective clients in the context of an ever-changing marketing landscape. Serve as a strategic production SME and a direct link into media partners and agency partners. They must also lead and support activities to identify new potential clients and create new business from existing customers.JOB QUALIFICATIONSA Bachelor's degree from an accredited university or equivalent is required. A combination of education and work experience may be substituted.At least eight years' experience in a marketing strategy roleStrong subject matter expertise in Digital Media and Creative ProductionDemonstrated strategic and business acumen to make a strong contribution to the ongoing development of the Tag business propositionA minimum of 5 years' experience in client or customer service environmentA minimum of 4 years' previous management experience. Must demonstrate effective supervisory and leadership skillsUnderstands commercial offeringEstablished accomplishments in successfully growing volume, profitability and client satisfactionProven effective decision-making skills required to manage complex operationsDemonstrated strong written and verbal communication skills. Expertise in narrative development and presentation buildingJOB DUTIES(* denotes an “essential function”)Partner closely with the Growth org to define the roadmap for media-led production and performance marketingLead the development of media-led production solutions for new business effortsPartner with CGO to develop value propositions, sales materials and GTM strategyDevelop frameworks and tool kits that help to empower our account teams, creatives, strategists, and solutions teams to sell Tag across our businessDeliver compelling presentations to senior level client and partner stakeholdersAlign our technology roadmap to resolve the customer’s long-term and short-term content strategy problemsStaying up to date about the latest global and local production trends, innovations and insights – including but not limited to virtual production pipelines, creative automation, data-driven creative, creative analytics, dynamic creative optimization, digital twins, modular content, offshoring, AI meta tagging etc.Speaking at symposiums, events and other forums to educate our clients and staff about latest innovations in production environmentDefine production strategies and tactics for new business challenges and opportunities, crossing the now, next and thenBuilding performance metrics for tracking ROI, measuring results and strategies, building reporting methods and reporting back on failures and successesPer New York state requirements, this posting reflects the salary range for this position for a New York based individual: $200K-205K maximum per annum. Compensation varies depending on job-related factors such as experience, responsibilities, and business needs. For all other states, please inquire with the Tag Talent Acquisition Team.This is the opportunity to work in an environment that best suits your needs, fueled by flexible hours and locations, strong supportive benefits, career training and development and, most importantly, an inclusive environment that eliminates barriers and elevates voices, giving every member of the Tag team an opportunity to be seen and heard.We’ve made a strong commitment to diversity and inclusion and are taking a stance on equality in the workplace. We support sustainability, in our organization and with our network of partners and suppliers.As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate. Show more Show less Должностной уровень Директор Тип занятости Полный рабочий день Должностные обязанности Изготовление продукции Отрасли Маркетинговые услуги и Рекламные услуги