Digital Marketing Specialist in Markupus

Hello, our future colleague! We are looking for a creative and results-oriented Digital Marketing Specialist to create and implement a content strategy. The main task: development and implementation of a strategy on various digital platforms to promote the brand, attract potential customers and increase their base through the marketing funnel. What will you do? - create interesting and relevant content (+ video content) for various platforms, including blog posts and social networks (Facebook, Instagram, LinkedIn, Twitter and YouTube); - improve email marketing tactics to attract new customers, using automation tools for effective scaling; - create lead magnets: guides, articles and webinars to attract customers; - control the creation and seo-optimization of landing pages under lead magnets to ensure a high level of conversion; - work closely with our CBDO; - analyze the effectiveness of the campaign, using input data to make further decisions and obtain better results. What do you need? - experience in digital - of marketing from 1 year; - Obligatory (!) understanding and experience of working with marketing funnels; - practical experience in creating content and running social networks; - experience in working with marketing optimization tools (for example, Mailchimp, HubSpot, ConvertKit); - experience in creating landing pages and A/B testing; - excellent analytical skills and experience in working with analytical tools ( for example, Google Analytics);- strong organizational skills and the ability to manage several projects at the same time;- excellent communication skills – oral and written;- English language level – B1+. It will be a plus:- skills in working with paid advertising on platforms such as Facebook, Instagram , LinkedIn, Twitter and YouTube; - work experience in the field of information business. We would like to offer you: - a transparent and clear motivation system: fixed rate; - training and development at the expense of the company (trainings, courses, webinars); - support at all levels of adaptation and, of course, after it; - remote work format, you can work with anywhere in the world; - paid vacation - 15 working days per year; - sick leave - 5 days per year.