Digital Marketing Manager with strong PPC background in YouScan

Digital Marketing Manager with strong PPC background

Київ

We’re looking for a Digital Marketing Manager to join our marketing team in Kyiv.

• Manage PPC campaigns (AdWords, LinkedIn, Bing, etc.).
• Experiment with new lead generation campaigns (e.g., partner listings and newsletters).
• Analyze lead generation performance across a variety of channels.
• Analyse website performance and work with our web developer to improve it.
• Collaborate with the marketing team on a variety of lead-generation activities.

Our expectations:

• Practical experience with B2B SaaS marketing.
• Strong experience with PPC (mainly AdWords).
• Strong experience with marketing analytics (Google Search Console, AdWords, HubSpot).
• Good understanding of SEO principles and tools.
• Professional English speaker.

You’re a great fit if you:

• “Keep yourself busy”: you’re able to work without micromanagement and deliver tangible results.
• Are a proactive team player, coming up with new ideas; not just a task executor.
• Proficient with numbers and analytics, but also have a creative edge.
• Agree that lead generation is driven by experiments and iterative improvement.
• Have extensive hands-on experience with HubSpot.
• Can build no-code / low-code tools and integrations, e.g. with Zapier, ChatGPT, etc.
• Pay high attention to details and quality of your work, but also know where it’s “good enough” to stop obsessing about insignificant improvements

Our marketing team currently consists of six people: a designer, a web developer, a global marketing lead, a LATAM marketing manager, and a website content manager, led by the Chief Growth Officer.
We’re looking specifically for candidates based in Kyiv.

• Work with a successful SaaS product, proudly built in Ukraine and recognized by customers globally.
• Opportunity to build and improve internal processes and drive change.
• Dynamic, highly engaged, and friendly team.
• Hybrid work mode: office + remote.
• A strong company culture where we encourage experiments, mistakes, and learning.
• Unlimited paid time off.
• 4-day work week in the summer.