Digital Marketing Manager (PPC) in Samsung Electronics

Samsung is seeking an experienced digital marketing manager who will be responsible for supporting marketing activities related to driving the online business for samsung.com/ua

Main Role Responsibilities

• Develop unique strategies within the digital arena to meet/exceed objectives including: email marketing, social media, web content, SEO
• Develop strategic roadmaps for digital marketing for different online sales projects
• Plan, develop and execute digital marketing efforts and campaigns to drive site traffic, conversions, revenue, and positive customer experiences across social & email marketing
• Drive customer segmentation and conversion strategies that turn new visitors into customers and current customers into loyal, top tier customers
• Define, develop and monitor reports to assess and optimize effectiveness of marketing initiatives
• Provide analytical insights that demonstrate a detailed knowledge of the digital platforms and channels and drive positive change
• Conduct deep customer analytics across platforms to better understand shopping behaviors and customer preferences
• Recommend actions based on analytical findings to drive a deeper customer relationship
• Contribute towards brand marketing initiatives with an online marketing strategy that’s consistent with overall brand messaging

What we need for this role

To be successful, you will possess the following skills and attributes:

• English B2 is a must
• 3+ years working experience in digital marketing, PPC
• Demonstrable experience leading and managing SEO/SEM, email, social media and/or digital advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in optimizing landing pages and user funnels, including A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Experience in setting up and optimizing Google Ads and other paid search and paid social online advertising campaigns;
• Strong analytical skills and data-driven thinking
• Current with the latest trends and best practices in online marketing and measurement

 
What does success look like?

• A ‘can do’ and positive attitude, and the ability to perform well under pressure, always providing the customer with more than they were expecting
• The ability to stop, review, measure and document challenges/opportunities and bring them to the attention of the relevant stakeholders for support andresolution
• Be able to cope well with change and the ambiguity which may exist while change is effected
• The ability to put the customer and their experience/journey first

Benefits of working here at Samsung include:

• Hybrid working with flexible hours
• Bonus Scheme
• Great development opportunities: corporate and external trainings; global company networking for professional and personal growth
• Holiday - 28 days per annum plus bank holidays
• Access to discount shopping portal
• Сanteen coverage onsite  
• Company benefits package: health and life insurance; corporate doctor company support for sports and recovery; employee personal support (marriage, child birth etc.)

We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

Interested? Send us your CV!

Our People Team will consider your application and if you meet the position requirements, will contact you for further steps.