Digital marketer in BHAAI

We are currently looking for a digital marketer

What will be in the responsibilities?

• Plan and implement marketing activities for training programs, webinars, consulting products.
• Work with the main digital channels:
  • social networks (Telegram channel, LinkedIn, Facebook)
  • email marketing,
  • paid advertising
  • landings.
• Launch and analyze advertising campaigns (Meta Ads).
• Work with analytics: GA4, effectiveness of engagement channels.
• Research market, demand and target audience.
• Form and test growth hypotheses.
• Participate in building CJM and adapt it to different communication channels.
• Work with visual templates (Canva / Figma).
• Interact with a team of trainers.
• Cooperate with SEO, PPC, copywriters, designers etc.
• Organize cross-posting with information partners.

Our expectations:

• Experience in marketing from 6 months.
• Understanding the principles of digital marketing and sales funnels.
• Experience with tools: GA4, Meta Ads, SendPulse or similar.
• Ability to analyze the effectiveness of marketing activities, draw conclusions based on data.
• Understanding CJM principles and customer experience.
• Ability to work with visual templates in Canva / Figma.
• Good communication skills.
• Willingness to learn quickly and test new tools and approaches.

Will be a plus:

• Certificate of completion of training with marketing
• Experience or interest in the IT field / EdTech / consulting.
• Familiarity with Task Tracking System (Jira / Trello / Notion / ClickUp, etc.).
• Knowledge of English at the level of reading/writing texts.

What we offer:

• Opportunity to define the company's marketing strategy
• Freedom to implement own ideas and hypothesis testing
• Professional growth in the IT and consulting environment
• Access to E5's internal knowledge base and team expertise
• Reimbursement of specialized training as needed
• Flexible work schedule
• 20 days of paid vacation per year
• Office near the University / Golden Gate (7/12 min walk)