Digital- Marketer in Nacionalniy bank Ukrayini

Functional tasks:

• SEO of the online store site: internal and external (optimization on the page, building links, improving the usability of the site);
• Formation of reports and presentation materials related to the work and functionality of the online store;
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• Tracking of key indicators, based on the results of the analysis, providing proposals for changes in processes;
• Participation in the development of business requirements and templates for automating reporting, automating operational processes;
• Implementation of work organization and support of the online store;
• Ensuring communication with customers regarding their appeals, proposals and providing effective feedback;
• Providing informational support for the site - posting informational materials, images and descriptions of numismatic products;
• Planning and management of social networks (Facebook, Instagram, LinkedIn, YouTube);
• Development and implementation of content strategies, writing texts for blogs, e-mail newsletters, pages on the site, development of creative concepts. 

We offer:

• Opportunity for professional development in a stable and transparent organization;
• Opportunity to be in contact with of the country's development;
• Market level of remuneration, bonuses based on performance evaluation (KPI);
• Training programs;
• Non-state corporate pension insurance;
• Comfortable working conditions and flexible work schedule;
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• A team of like-minded people.

Our expectations from the candidate :

• Knowledge of SMM: planning and management of social networks (Facebook, Instagram, LinkedIn, YouTube).
• Content marketing skills: development and implementation of content strategies, writing texts for blogs, e-mail newsletters, pages on the site.
• Knowledge of the basics of SEO (optimization on the page, building links, improving the usability of the site.
• Knowledge of the basics of e- mail marketing and experience with platforms (Mailchimp, Sendinblue, HubSpot, etc.).
• Experience with CRM systems (for example, HubSpot, Salesforce);
• Basic knowledge of graphic editors (Adobe Photoshop, Canva) to create visual content and/or update the design of site elements;
• Experience in developing creative concepts;
• Skills in working with analytical tools (Google Analytics, others)
• Ability to set and track KPIs (Key Performance Indicators);
• Ability to use A/B testing to improve sales and customer retention;
• Experience in conducting market research and competitive analysis (would be an advantage)

• Experience analyzing consumer / intuitive buyer behavior to improve user experience (would be an advantage).