CRM manager (VIP) in Geymdev

Responsibilities: Formulate offers, mechanics for onboarding and activation of potentially high-status players in the club. Create and develop premium guest segments for communication. Lead TG channels with unique content for specific player segments Generate new ideas, test and implement them to positively influence key indicators; Analyze, refine CRM tools to improve the service of VIP players (chat-bots, interactives, promos, etc.) Automation of processes (mailing, reporting, preparation of materials). Requirements: expertise in the field of CRM or Vip manager from 1.5 years (experience in the iGaming industry will be an advantage); working with customer experience and understanding the provision of high standards of service; studying and using the best practices of Customer Journey Optimization; worked with audience segmentation and found solutions based on it, applied knowledge in practice. developed and launched direct communications in various channels (e-mail, in-app/web push, SMS). work with reporting and conducting analytics of its results.