CRM Manager (traffic) in EvoPlay

For more than 10 years, our experts have been creating and improving successful game products for the international market. Our portfolio includes a number of Tier 1 brands.
Join our ambitious and growing team as a CRM Manager. If you are an expert in data-driven solutions, optimizing campaigns and increasing conversion, this role is for you!
You will work with performance traffic, develop effective communication strategies and directly influence key business indicators. 

Will be a significant advantage:

• In-depth knowledge of the casino field, including user behavior, game mechanics, bonus systems and game types.
• Experience with Tier 1 and Tier markets 2.

 Responsibilities:

• Development and launch of regular promotional campaigns for performance traffic in order to increase engagement and conversion.

• Creation and optimization of campaigns in various channels (Email, SMS, Push); building funnels with a focus on ROI.

• Deep analysis of campaign results, monitoring key metrics and implementing improvements to increase efficiency.

• Collaboration with related teams (designers, copywriters and other specialists) to create quality mailings and creatives.

• Participation in the formation of the promo calendar, testing new hypotheses and conducting A/B experiments to determine the most effective strategies (for example, increasing the Open Rate).

• Generation and implementation of new ideas to optimize processes and increase profitability.

 We offer:

• Comfortable modern office in Pechersk.

• Flexible schedule.

• Medical insurance.

will contact you within 5 working days.

#16727551