CRM manager (marketing) in Allo, GK

Allo is a marketplace of innovative products that unites into an ecosystem:

o allo.ua,

o showrooms and points issuances,

o logistics and financial services

We strive to make the complex simple and convenient in order to facilitate the everyday life of our customers and colleagues.

Remote work possible

The purpose of the role: Help the business grow through effective CRM communications: attract, retain and return customers, increase the frequency of purchases, create processes that increase their loyalty and value to the company.

Main tasks:

• Work with the client base, form segments and find new approaches to communication with clients.
• Plan, launch and optimize email, push, Viber, SMS campaigns.
• Set up trigger scenarios (welcome, reactivation, cross-sell, etc.) and monitor their effectiveness.
• Run pop-up and interaction scenarios, conduct A/B tests and implement the best solutions.
• Monitor key indicators (Open Rate, CTR, conversion, Churn Rate, LTV, etc.) and look for new points growth.
• Collaborate with analysts and technical teams to improve reporting and automate CRM processes.
• Prepare reports and presentations based on campaign results.

Experience, knowledge and skills required in this positions:

• From 2 years of experience in CRM or e-mail marketing.
• You understand how newsletters and trigger campaigns work
• You know how to segment the base and select communications for different audiences.
• You know how to launch newsletters (email, push, Viber, SMS).
• Experience with any platforms for newsletters (eSputnik, SendPulse or similar).
• You speak Ukrainian well.

Personal qualities:

• Analytical thinking and the ability to draw conclusions from data.
• Responsibility, initiative, attention to details.
• Ability to generate ideas and implement innovations.
• Willingness to develop, monitor CRM and marketing trends.

Working at Allo is an interesting job in a cool team with a 27-year history, where:

• Decent salary + bonuses for results
• Discounts on equipment and priority access to new products
• Medical insurance, sports, English language
• Possiblyopportunity for professional and career growth in a large national company with you to arrange an interview.

  With respect to each candidate,

  the team of the recruitment and adaptation department of Allo Group