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E TAKE
Company "Ye Take!" is a network of 60+ modern stores for home and family goods. We are constantly growing and currently expanding the team of our marketing department. We are currently looking for a talented and ambitious Loyalty Manager who will help us develop the network and become even better!
Our expectations from candidates:
Higher education in Marketing (preferred)
2 years of work experience in a similar position in retail
Basic knowledge of classic CRM marketing (CA, segments, NPS, Life Cycle) and the principles of call centers
Experience in strategy formation and implementation of onboarding, retention and reactivation campaigns
Experience in implementing CRM and PL in B2C companies
Skills to work on the analytical platform Power B
Experience in creating and analyzing Customer journey
Document management skills and control of mutual settlements with contractors
KnowledgeExcel (working with functions, summary tables), PowerVi, Miro;
Functional duties of the loyalty program manager:
• Implementation of the CRM system to automate the business process of effective communication with customers;
• Development and implementation of onboarding , retention and reactivation campaigns: generation of hypotheses, development, implementation and analysis of results;
• Development of measures to expand the database;
• Implementation of various measures to increase the LTV life cycle of the client , average check and frequency of purchases;
• Construction of Customer journey and analysis of customer behavior;
• Conducting segmentation of the database according to life cycles of customers, regions, purchases, etc.;
p>• Operational management of current loyalty program software: configuration, debugging and elimination of possible failures;
• Planning and management of improvements and integrations in CRM software;
• Organization of effective work of of the center in order to eliminate problems at the points of contact with customers;
• Monitoring, collection of information on CRM technologies and PL programs;
• Control of compliance with the provision of incentives under the conditions of PL
We offer:
If you have the relevant experience and desire to join our ambitious team, send your resume.