CRM-manager in EvoPlay

EvoPlay is the largest ecosystem of product projects that offer comprehensive solutions for the online gaming industry. We work with highly competitive markets around the world and every day we are looking for new opportunities to integrate and promote our products. Now we are expanding our team and are looking for an experienced CRM manager. Necessary experience: practical experience in the process of building user return chains, working with the customer journey, deep user segmentation (not only free/paid user and RFM analysis); 2 + years of experience working with such communication tools as e-mail and web-push, experience working with messengers will be a plus; understanding of key CRM metrics OR, CTOR, retention rate, Delivery rate, bounce & complaints rate; analytical mindset : analysis and optimization of the CRM funnel, work with metrics conversion rate, AVG check, ARPPU, repeat rate; desire and interest in the direction of retention. Responsibilities: development and launch of "chains" of action activities; newsjacking. Speculation on current trends (global and local). The ability to timely identify and use the work trend for your CA; setting tasks for developers, designers. copywriters and QA; active cooperation with product, support & analyst teams; development of new concepts for promotions through CRM channels, use and improvement of already existing concepts; quarterly/monthly planning and reporting. We offer: 20 working days of vacation; 12 sick days; Sick leave compensation; Medical insurance Weekends and national holidays; Flexible schedule (starting work from 8 to 11, 8-hour working day); Opportunity to thoroughly improve your professional level, operating the tools of a large company; Self-learning library, L&D center with courses for employees and top managers; Referral program; Program rotations; Mental health care — a corporate psychologist for the team; Office with uninterrupted internet and a generator; Support and development of volunteer culture — our team organizes and participates in many charity events; Corporate gifts. Send your resume, we will be happy to get to know you better and tell you about new cars great opportunities! #16447305