Copywriter in WE KNOW HOW

We are looking for a copywriter for a digital agency for long-term cooperation. We need a person who knows how to write strong texts for various channels: social networks, SEO articles, email, advertising creatives, presentations, press releases — and at the same time keeps the logic, structure and style of the brand. various: agency communications + texts for clients (SMM/advertising/design/sites). Quick adaptation to the Tone of Voice of each brand and the ability to work with edits in a team are important.

Requirements

• text-decoration/content marketing experience. The ability to write in different formats: posts, carousels, landing pages, banners. 400; font-style: none style="font-weight: 400; font-style: normal; text-decoration: none">Basic understanding of SEO: keywords, article structure, headings, meta tags.
  
  

• font-style: normal; text-decoration: none">The ability to edit, comment, and edit.style: normal; text-decoration: none">

  Portfolio with examples (social networks / articles / email / landing pages - anything relevant).
  
  

• Discipline: deadlines, self-organization, adequate communication with the account/team.
  
  

Duties

• Writing content for the agency's and clients' social networks (posts, stories, carousels, reel-scripts, short scripts).
  
  

• Development/update of Tone of Voice, content guides, checklists, stylistic rules.
  
  

• CA analysis and selection of the most effective formats (blogs, guides, articles, explainers, warm-ups).
  
  

• Planning of the content calendar taking into account seasonality, information drives and business tasks.
  
  

• SEO optimization of texts: structure, keywords, headings, subheadings, meta-tags.
  
  

• Keyword research and semantic core for articles/pages (if needed).
  
  

• Texts for email newsletters: segments (leads/clients/VIP/team), email topics, structures, CTA.
  
  

• Writing texts for advertising campaigns: creatives, offers, banners, landing pages.
  
  

• Preparation of press releases, official statements, quotes for company representatives (journalistic style).
  
  

• Writing longreads, cases, presentations; data collection and structuring (challenge > decision > result).
  
  

• Editing/correction of internal team materials and texts, compilation of edits in Google Docs.
  
  

• Adaptation/translation of content for other language versions (if required for the project).
  
  

• Preparation of subtitles, short annotations, texts for videos/podcasts.
  
  

Would be a plus

• Experience working with niches: real estate/development, e-commerce, services, B2B.
  
  

• English at a level sufficient for adapting/editing texts (B2+).
  
  

• Experience in building a content strategy and content funnels (warm-up, launch, lead generation).
  
  

• Understanding SMM analytics at a basic level (what "worked/didn't work" and why).
  
  

• Experience with AI tools for drafting/research (without sacrificing quality and common sense).
  
  

• PR/journalistic background.
  
  

Terms and conditions

• Format of cooperation: part-time / full-time (to be discussed).
  
  

• Remote work, communication in chats + Google Docs/sheets.
  
  

• Clear briefs, content plans, editing through comments and approvals with accounts/clients.
  
  

• Long-term cooperation, stable pool of tasks.
  
  

• Test task (short, applied; may be paid upon agreement).
  
  

Work experience (duration, profile, company industry)

Preferably 2 years or more in copywriting/content marketing (agency or product). Profile: SMM content, advertising texts, SEO articles, email newsletters, texts for landings/presentations. Experience in real estate/development niches, e-commerce or service businesses will be an advantage.