Content Marketing Manager in Techstack Ltd

August 29, 2024

Content Marketing Manager

Kyiv, Kharkiv, Lviv, Wroclaw (Poland), remotely

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Techstack is looking for a B2B Content Marketing Manager to join our marketing team. We are looking for a person who likes to write, is constantly developing and is ready to take on challenges. This position involves the creation of a content strategy for our company, frequent communication with technical experts, as well as the development of organizational skills and critical thinking.

The main part of your work will be related to the development of the company blog. In addition, this position includes writing content for the website, as well as presentations, brochures and case studies for the sales department. The main goal at this time is to increase organic traffic to the company's website from the United States and increase the conversion rate of this organic traffic.

Your team:

Our marketing team currently consists of six specialists in different areas. You will cooperate with the content team, SEO specialists and the head of the department. The team works on a quarterly basis and works closely with design, sales and technical experts.

You will work on a scorecard with your lead to better understand business needs and update information. Also, as a team member, you will be able to use sprints for better organization of working time and some rituals from Scrum that promote process transparency.

Culture:

Bringing high standards to the technology industry is our way of working. To live up to this principle, Techstack and all members are always moving forward. Each of us has the opportunity to make our own contribution to the product, the company, the team, the industry and our personal development.

We single out for ourselves the following additional values ​​in marketing, which perfectly describe our approach and the internal culture of the team:

• Commitment to Goals and Results
• Life Long Growth
• Tech and Innovators Buddies
• I'm in! collaboration
• Non-Toxic Environment: Support Each Other and Be Honest

One of our favorite team initiatives is the Discussion Panel, which is held once every 2 weeks and we we have the opportunity to discuss new trends, market trends and work insights together.

Your duties:

• creating and implementing a content marketing strategy;
• full responsibility for the development and promotion of the corporate blog;
• organization of interaction with contractors (for example, copywriting agencies) and preparation of detailed descriptions for technical articles;
• preparation of case studies, website content and materials for the sales team;
• collaboration with technical experts, members of the marketing team and other departments to develop an effective communication strategy that clearly articulates our company's positioning and supports the achievement of company goals;
• analysis of content performance and implementation of improvements based on data.

This is about you:

• you have 2+ years of experience as a content marketing manager or in a similar position;
• mayou have experience writing articles for the technology industry;
• familiar with the field of marketing and marketing communications, in particular in B2B IT;
• you have editorial thinking with the ability to predict audience preferences;
• you have impeccable writing, interviewing and word processing skills;
• you know the best SEO practices for creating digital content;
• you speak English at the Upper-intermediate level, both orally and in writing.

It will be a plus if you have

• experience in creating content marketing strategies;
• experience with Google Analytics and Ahrefs;
• experience in using AI tools and building quality projects in ChatGPT, Claude, etc.;
• the opportunity to work from an office in Wroclaw, Kyiv or Lviv.

What we have for you:

• stable and long-term position in an experienced team;
• wide opportunities for professional and career growth - professional challenges that encourage growth, meetups, professional communities, etc.;
• direct communication with all stakeholders and the ability to influence product development;
• horizontal connections and lack of micromanagement instead of traditional hierarchy - all teammates are available to each other on all issues;
• hubs in Kharkiv, Kyiv, Lviv and Wroclaw (Poland) or everything necessary for remote work;
• up to 50% compensation for the cost of educational courses and conferences for professional development;
• free English and business English courses;
• 20 days-off, 5 sick-days to support your health and rest;
• legal and accounting support;
• appreciation gifts for significant events and occasions.

Stages of joining Techstack:

1) preliminary screening with a recruiter;

2) review of your resume by experts;

3) checking the level of the English language;

4) performance of the test task;

5) interview with the Head of the Marketing Dept.

About us:

Techstack is a technology product engineering company that brings and maintains high standards of development in the IT industry. We empower each team member to influence product, company and process development.

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