Content Lead/Copywriter віддалено S-PRO is an international Digital Innovation & Software Engineering company headquartered in Zürich. We specialize in serving fast-growing businesses and enterprises across Finance, Energy, Manufacturing, and Healthcare sectors. Leveraging our industry knowledge and technical expertise in AI/ML, Blockchain, Cloud, Web, and Mobile technologies, we develop innovative digital solutions that generate sustainable business value and enhance our clients’ competitiven
Content Lead/Copywriter
віддалено
S-PRO is an international Digital Innovation & Software Engineering company headquartered in Zürich. We specialize in serving fast-growing businesses and enterprises across Finance, Energy, Manufacturing, and Healthcare sectors. Leveraging our industry knowledge and technical expertise in AI/ML, Blockchain, Cloud, Web, and Mobile technologies, we develop innovative digital solutions that generate sustainable business value and enhance our clients’ competitiveness in an ever-evolving digital landscape.
We are seeking a talented and experienced Content Lead / Copywriter to join our dynamic team. This role is pivotal in driving our content strategy and delivering compelling, high-quality content that resonates with our target audience. The ideal candidate will have a strong background in content creation, copywriting, content strategy and content management, and a good understanding of the technology sector.
Requirements:
- Minimum of 4 years of experience in content creation, copywriting, or a similar role, preferably within the technology sector. Understanding of financial sector is a plus.
- Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
- Familiarity with digital technologies such as AI/ML, Blockchain, Cloud, Web, and Mobile solutions.
- Proven experience in creating effective content funnels for B2B marketing.
- Knowledge of SEO best practices and content optimization techniques.
- Excellent interpersonal and communication skills, with the ability to collaborate effectively with cross-functional teams.
- Upper-intermediate written English is a must; German language is a plus.
Responsibilities:
- Content Strategy: Develop and execute a comprehensive content strategy that aligns with S-PRO’s brand and business objectives.
- Content Funnels: Design and implement effective content funnels to support buyers’ journeys to drive lead generation and conversion.
- Copywriting: Create engaging, clear, and persuasive copy for various channels, including website content, blog posts, whitepapers, case studies, and other marketing materials.
- Agency Management: Effectively manage external copywriting, translation, and proofreading agencies and freelancers to ensure high-quality output and alignment with S-PRO’s standards.
- Website Content Management: Ensure all website content is up-to-date, accurate, and engaging. Experience with WordPress is a significant advantage.
- Team collaboration: Work closely with SEO specialists to optimize content for search engines and increase organic traffic. Collaborate with the Social Media Manager, Event Manager and Email Marketing Specialist to create cohesive and effective marketing campaigns.
What we offer:
- Long team focus: we create an environment of transparent communication, and minimal bureaucracy, which leads to long-term relationships;
- Development of niche expertise: we are working in several niches, such as FinTech, healthcare, and logistics. Therefore, our employees can develop their own expertise in these domains.
- Continuous learning: we create employee development plans / personal roadmaps /quick promotion processes;
- Internal career development: 80% of our current executives were promoted to those positions within S-PRO. We encourage initiative. If a person wants to set new challenges and grow, we will definitely support them. Benefits and perks :
- Flexible schedule : you can start the workday at any time from 8 to 11 in the morning;
- Remote work model : decide where you want to work: from your cozy home, or anywhere else;
- Medical insurance : all our employees who have passed the probationary period are now registered in our health insurance program;
- Paid vacations : we need to ensure that our employees regularly take vacations and don’t overwork.