Consumer Insights in Konditerskaya korporaciya «ROShEN»

ROSHEN is looking for Consumer Insights(the same one who knows how to turn data and research into insights, not tick-the-box presentations)

ROSHEN it is a brand known and loved by millions. And – are complex markets, large campaigns, many decisions and the need to understand the consumer deeper than "looking at the numbers".

We are looking for a person who likes to think, analyze and explain the complex in simple words – and does it systematically.

If you:

• are more interested in people than charts
• know how to find insights, not just count indicators
• understand how consumer decisions affect brand and communications
• work with research confidently: from brief to recommendations
• know that deadlines do not "burn" when research is properly planned
• love order in files, methodologies and conclusions
  – then we definitely have something to talk about.

What will you do:

• plan and prioritize research in relation to business and marketing objectives
• research the consumer, brand and market: motivations, barriers, drivers of choice
• conduct brand health tracking and analyze brand and category dynamics
• test communication concepts, messages and creatives
• evaluate the effectiveness of ATL, Digital, SMM and PR in terms of impact
• work with research agencies: quality, timing, methodologies
• translate insights into clear recommendations for brand, communications and business
• and yes, there will also be documents (but they are usually very logical here).

Who we are looking for:

• Consumer Insights / Insight Manager / Research / Strategy / Analytics specialist
• 3+ years experience in consumer insights, marketing research or strategy
• understanding of FMCG or multi-brand environments
• experience working with quant and qual studies
• strong analytical skills and ability to articulate conclusions
• interest in culture, trendsand behavioral changes
• independence, structure and the ability to defend a professional opinion
• English – Upper-Intermediate and above.

What you will get by joining us:

• decent and competitive remuneration for your work
• official employment with all social guarantees
• health care – corporate insurance program
• support of mental balance and emotional well-being
• training and development at the expense of the company
• bright corporate life and joint events
• delicious lunches in the corporate dining rooms – we treat you
• modern, comfortable open space office
• classic schedule 09:00–18:00 and a pleasant bonus – reduced Friday.

If you feel that you like to think deeper and work systematically – we will be glad to meet you.