Brand Marketing Lead — RiseGuide in SKELAR

SKELAR is a venture builder that builds international product IT companies according to the rules of the venture investment world. Together with the co-founders, we gather strong teams to launch product IT businesses and win in global markets.

We are currently looking for a Brand Marketing Lead in RiseGuide.

RiseGuide is a self-development app built around well-known role models. Our users break bad habits by following the advice of Andrew Huberman and Simon Sinek; pumping up their social networks and content, taking as a basis the playbooks of Alex Hormozy and Mr. Beast, launching their own businesses, inspired by the rules of life of Richard Branson and Steve Jobs, etc. We plan to revolutionize the self-development and micro-learning industry and build a company that will eclipse MasterClass.

We have already found unit economics and are actively scaling, we have grown 3 times in the past six months, and we plan to keep the pace. Every new employee now has the opportunity to become a leader in his field, everything depends only on your initiative and ambition. RiseGuide has limitless potential to scale horizontally to launch new verticals and we're looking for someone to build a cool online brand for our brand that will allow us to partner with experts, role models and big stars.

What challenges await:
— Building and optimizing operational processes in the area of online reputation and brand;
—Starting work with the main reputation assets: Owned media, Earned media, Communities, Social media, Review sites;
—Forming a team for Search, Social and Growth areas.

What is important to us:
—Experience in building complex and effective operational processes: from turning chaos into systems to launching new functions "from scratch”;
—Ability to find innovative solutions and achieve results under any conditions;
—Strong communication skills, English at C1 level;
—Mentality of an entrepreneur: comfortable developing and scaling a business from scratch;
—High level of ownership (responsibility) and desire to influence the commercial result;
—Ability to argue one's point of view and make independent decisions.

Will be a plus:
—Experience in Content Marketing;
—Experience in hiring a team from scratch.

Roadmap of the role in 6 months:
—Full-fledged launch of Owned media (blog, Medium, etc.) and hiring of a content manager and SEO specialist;
—Creating a strategy for launching a YouTube channel and pubication of the first videos;
— Every zone is covered with analytics, customized reports on a daily/weekly/monthly basis;
— Built relationships with independent media and published articles about RiseGuide.

We are looking for a person who is both "about creative" and "about analytics" and most importantly "about the result" :)

In addition to businesses, we are developing the charitable fund SKELAR foundation, which was created by the company's employees. As part of the initiative, we create and finance projects that contribute to overcoming the consequences of the war and rebuilding Ukraine. SKELAR is an environment for self-realization of people who are able to create successful companies. We call such companies the next big everything. We believe in their power and scale.

We plan to continue to develop tech businesses, conquer global markets and work for the victory of Ukraine. who have already launched more than one business and can share practical experience;
—Internal clubs by professional areas: marketing, development, finance, recruiting;
—Trainings, courses, attending conferences;
—Medical insurance, corporate doctor and psychologist.

Come on to build the next big everything together!